• Provide quality education to affect desirable changes through the conduct of creative, innovative and productive research along the field of psychology and educational management;

• Provide its students a broad background of culture that makes them appreciative not only of their own culture but also of other people;

• Impart integrity of character and lofty idealism that will value and treasure the best thoughts and deeds of man;

• Prepare students for some life vocation through creative and innovative research activities; and

Establish quality management system in developing a culture of excellence.